EIPX is raising a $1.5M seed round, deployed in two evidence-gated stages so the majority of capital only spends after paid demand is demonstrated. Stage 1: $250K concierge validation. Stage 2: $1.25M platform build & launch. The forecast below reflects V1 revenue streams only — Phase 2 (capital attachment, revenue share, licensing) is upside, not baseline.
Named competitors, a paid validation gate — a stronger diligence posture than claiming an empty market. The document layer is contestable and thin; the assembly layer is what's undefended.
The five-document diet stack runs the entire V1 loop. Securities-sensitive features (capital ledger, revenue share) are deferred to Phase 2 behind dedicated securities counsel — not retrofitted after a problem.
Value in attachments, staged disclosure, NDAs with liquidated damages and injunctive-relief consent, dormancy flags. Not a wishful clause — a system that makes walk-away a worse trade than execution.
The platform owns no inventory and earns fees on every V1 mechanic — commissions, option fees, secondary trades, audit cuts, memberships, escrow, featured listings.
The metric tracked above revenue and above listing count is the share of assembled deals that become real, operating businesses. A market of paid options that never launch has failed.
Every audit, attachment, and secondary trade thickens a listing's Exchange Terminal history. The platform's core asset appreciates with activity — a moat that can't be exported.
Months 1–4. The only metric that matters is paid transactions with real money — option fees paid, audits commissioned, deals resold. Not signups, not interest.
Flagship listing curation, manual operations, landing experience, payment infrastructure.
Entity formation, general counsel engagement, the five-document diet stack, securities scoping.
Founder and first-hire compensation during validation.
Contingency.
Full V1 MVP: marketplace, Exchange Terminal, option-agreement engine, escrow integration, secondary marketplace.
Full V1 contract library, dispute protocols, and initial securities counsel scoping for Phase 2.
Content, conferences, partnerships, paid acquisition at public launch. Marketing leads with launched businesses.
Core team compensation through Month 20.
Runway extension.
Illustrative. Every assumption is a placeholder to be replaced with observed data from the Phase 0 concierge program.
| Metric | Y1 | Y2 | Y3 | Y4 | Y5 |
|---|---|---|---|---|---|
| Active listings | 400 | 1,200 | 3,500 | 8,000 | 18,000 |
| Completed transactions | 60 | 240 | 875 | 2,400 | 6,300 |
| Transaction + option revenue | $297K | $1.18M | $4.29M | $11.8M | $30.9M |
| Licensing origination + royalties | $9K | $52K | $205K | $610K | $1.68M |
| Secondary marketplace fees | $14K | $68K | $247K | $690K | $1.85M |
| Membership + featured + escrow | $129K | $431K | $1.28M | $3.3M | $8.3M |
| Total revenue (V1 only) | $449K | $1.73M | $6.02M | $16.4M | $42.7M |
| Gross margin | 72% | 74% | 76% | 78% | 80% |
Phase 1 streams only — Phase 2 (capital attachment, revenue share) excluded as upside.
Licensing ships at V1 (Section 08). Phase 2 capital attachment fees and revenue share are excluded.
V1 streams only, including Licensing. Assumptions: 15% listing-to-transaction Y1 → 25% Y3, ~15% of executed options license rather than sell by Y3, $3,500 blended avg transaction.
Capital attachment fees and revenue-share arrangements launch only after dedicated securities counsel structures them. Deliberately excluded from projections.
The share of assembled deals that become real, operating businesses — tracked above revenue and listing count, in every quarterly report.
EIPX is measured by one thing: how many packaged deals become real, operating startups. Every mechanic funnels toward this outcome. Below, four assembled deals that turned into launched businesses.
“I optioned SWEETS on a Wednesday, attached the audit and a wedding-planner referral book, and by month five we'd licensed the recipes and brand into a second city. The original creator still owns it. I run it. EIPX made a handshake into a real deal.”
“I'm not a business-plan guy. I'm a detailer with six vans. DTLMOB gave me the SOPs, the dispatch spec, and a paid audit already attached — the whole package. I exercised the option, took ownership, and we opened in two markets in ninety days.”
“I found a fully-packaged SaaS plan with a real recruiter feedback loop and a 4K beta waitlist already validated. The Exchange Terminal history was the diligence I couldn't have run myself. We shipped v1 in five months and closed our first enterprise pilot in month seven.”
“Church planting almost never has a real playbook attached to it. CHURCH came with launch team SOPs, a funding model, and a 501(c)(3) checklist. Six months after exercising, our first campus is open, giving is up, and campus two is scoped.”
“I didn't have a $500K franchise check or a rich uncle. I had a lease and a design eye. EIPX let me license a verified concept — audit attached, member CRM in hand — and open in Charlotte in ninety days. The gatekeepers were gone. The playbook was on the terminal.”
“I optioned LNDRY, attached an operator and a 400-name waitlist, and realized I wasn't the right person to run it. Instead of walking, I resold the assembled deal on the secondary marketplace. The new buyer executed inside a month. Everybody got paid. The business got built.”
“I'd been teaching robotics for years and could never crack the business side. STEMKDZ came verified — three operating markets, 240 students, real P&L on the terminal. I exercised, opened studio four in my hometown, and the district MOU template signed itself.”
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